Emilie Lien joins PRN to grow our international offering

We're delighted to announce as published in PRWeek and PRovoke that we've hired Emilie Lien to join our permanent client services team following another year of growth from £4.2k to £4.8m*. Our remote-first, senior-only model has gained rapid traction since the pandemic proved it is possible to do great work from any location without a central office.

We're now proud to say we have clients and partners in most key business centres worldwide, with programmes coordinated by our PRN Hub of client service directors based around the UK.

Emilie is returning to the PRN fold, having worked with us as an independent consultant from 2017, delivering great work for Zipcar, amongst other clients. She was most recently employed as a senior consultant at Wonderland Communications in Bristol. Previous agency experience includes Lexis, Speed and Bottle.

Emilie brings multinational account experience to the table as well as being trilingual in French and German. Her knowledge of European and international PR markets will be invaluable, as 80% of PRN’s business is multi-market and winning more international #comms accounts is the agency’s focus for 2023.

At PRN, Emilie will run flagship account Workday, leading the PRN Hub which coordinates Workday’s communications across Europe via an independent network of agencies. She will also support newly-appointed Managing Director Eileen Boydell and the rest of the senior client services team to grow PRN’s base of international clients across the technology and consumer sectors.

About her appointment, Emilie says, ““Having previously worked with The PR Network as an independent consultant, I’m excited to be returning as Client Services Director, working with the fantastic core team led by Nicky and George. Long before the pandemic The PR Network’s ‘remote-first, work from anywhere’ business model was leading the way in showing what the PR agency of the future could look like, and I now look forward to collaborating with the team to grow our offering and create new opportunities for our clients, our many associates around the world and our innovative agency.”

#team

#GlobalPR

#pragency

#culture

New MD at The PR Network

As reported this week in the UK PR trade media, PR Week and PRovoke, The PR Network (PRN) is delighted to announce that we have promoted our Senior Client Services Director Eileen (Ei) Boydell to become PRN’s Managing Director, effective immediately.

Working with our two co-founders George Blizzard and Nicky Regazzoni, Ei will lead a team of eight and an extended global team of stellar associate partners to deliver multi-market PR programmes to brands worldwide.

Ei initially joined the agency in 2013 as a freelancer to run the Zipcar account. She fitted into our senior team perfectly and we offered her a role as a client services director after six months. Ei previously worked with George at London PR agency Bite, running international PR programmes for clients including AMD, Samsung and Logica amongst others. Having moved back to Cornwall, she valued the guaranteed freedom and flexibility that PRN can offer as a remote-first agency with no central office.

Over the past decade, Ei has directed some of our most prestigious accounts including Workday, where she manages the PRN hub coordinating the work of our agency partners across EMEA; Dropbox, for whom we handle analyst relations, and our more recent UK technology client, GBG. She also still oversees the public affairs programme we deliver for Zipcar - a decade on from us winning the account in 2012!

Our biannual client satisfaction surveys show Ei scoring a consistent 9/10, which is testament to her incomparable client service skills. However, after 20 years working in client service, It's time for Ei to stretch her wings in a management role, and use her knowledge of what clients really want and the breadth of expertise within our network to take PRN to its next phase of growth.

About her promotion, Ei says,

The opportunity to drive the next phase of growth at PRN with our stellar team is exciting. Having worked in the client services space for the past two decades,I have a unique perspective on the evolving needs of our client base to continue our growth trajectory. Working with a strong team, who work the way they want to flexibly, means we’ll continue to deliver top class client services - whilst maintaining the team’s work-life balance.”

There have been a number of team changes at PRN this year. We hired Karen Meachen from the BBC in June to join our client services ranks, Isobel Arrowsmith is helping us in a project management capacity, and David Josephs has been appointed as our first Non Executive Director. David will be supporting Eileen as she takes over the day to day running of the business and plans its future for 2023 and beyond.

#pragencies

#worklifebalance

#flexibleworking

Campaign Showcase: Lexus

It was the Japan Week Festival in London this week, hosted by our Japanese luxury car client Lexus at the Lexus Takumi Townhouse in Soho, to celebrate the design and craftsmanship unique to Japanese culture, and to the Lexus brand.

🇯🇵 The incredible attention to detail applied to Japanese arts and industry is synonymous with the Lexus brand. It was truly brought to life by a tattooist, a professional origami practitioner, sake brewers from KANPAI and Ueshima craft coffee makers demonstrating their skill at stunning themed stations.

🇯🇵 Our lifestyle team hosted consumer journalists at a private preview including writers for Elle, Harper’s Bazaar, Good Housekeeping, Yours London and The Player, who tried their hands at some of the crafts. The origami prawns demonstrated by Coco Sato were a particular hit - perfect chopstick holders!

🇯🇵 London tattoo artist Claudia De Sabe worked with Lexus on a special collaboration to create the world’s first Tattooed Car, the Lexus UX. This year, in honour of the Japanese Year of the Tiger, Claudia is working in a pop-up art studio to create an electrifying large wall mural of a Water Tiger, to commemorate the latest hybrid electric model, the NX450+, which is also on display at the event.

🇯🇵 The power of meditation is integral to Japanese culture. There was a taster mindfulness session hosted by teacher Christoph Spiessens, at which guests experienced a few minutes of calm and tranquillity away from the buzz of the event.

🇯🇵 Screenings of the film “Takumi: a 60,000 hours story on the survival of human craft” showed how Japanese craftsmanship endures in a world increasingly powered by AI.

🇯🇵 It was a vibrant evening at which Lexus offered a warm, omotenashi welcome to all.

#japan #japanese #lexus

https://www.lexus.eu/

https://www.japanweekfestival.co.uk/